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A book about trusting your gut when the whole industry is telling you to look at the data instead. From Amy Smilovic, the American designer behind Tibi, one of New York's most quietly influential contemporary fashion labels.
Amy launched Tibi in 1997 with $15,000 and no formal fashion training. By the time it was a $70 million business, she realised she was working towards someone else's idea of success. So she threw out the rulebook and went with her gut. Today Tibi is more successful than ever, and doing it on Amy's terms.
In Almost Reckless, Amy invites you to get comfortable with smart risks in pursuit of your own vision. Drawing on her story and years of helping others identify their values and principles, she teaches you to hone your gut, and to trust it.
With humour and practicality, she coaches you through what success actually means to you, including:
- Why you don't have to listen to the data guys
- Why you should be a Creative Pragmatist
- Why sticking to your principles isn't incompatible with success
- Why work/life balance is bullshit
Almost Reckless is a blueprint for entrepreneurs, leaders, creatives, and anyone who wants a working life that feels aligned with who they actually are.
"Almost Reckless isn't just a book, it's a permission slip. It's about the courage it takes to step off the algorithm's path, the clarity that comes from defining your own principles, and the joy of building something that feels unmistakably yours." Will Guidara, author of Unreasonable Hospitality
"The ultimate playbook on how to be true to yourself, make your own rules, and always be someone who turns roadblocks into opportunities." Bobbi Brown, makeup artist and founder of Jones Road Beauty
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